E-commerce is one of the fastest-growing businesses, with India having great marketing potential for investments. The rapid growth of versatile internet users has encouraged e-commerce businesses in both urban and rural areas.

There are a lot of bigger companies in the e-commerce market like Snapdeal, Flipkart, Amazon, Shopclues, Jabong, etc… with several companies increasing the competition is bound to happen for the first position. Hence e-commerce web development companies help to create and add a new competitor to this list.  Now, we will discuss Amazon, India’s largest domestic e-commerce company.

Amazon Prime Day 2018 set a new sales record for the company. That is mostly not surprising, but the given occasion extended hours of sale. In reality, it was offered in four extra markets, and traffic was so heavy that overwhelmed the organization’s servers at times. But it underscores how compelling Amazon is on customer’s purchasing habits. And the occasion has begun to have an overflow of competitors.

Amazon says, the primary day of this year was the biggest global shopping in Amazon’s history. On that day customers purchased more than 100 million products. sales, even when balanced for the 36-hour time span, outperformed Cyber Monday, Black Friday, and 2017’s Prime Day.

“Amazon’s Prime Day ‘early jitters’ with site glitches had an insignificant effect on the success of sales every year. Our view on Amazon’s this year’s monstrous spending is best compared to normal days of the year and earlier. And greatly improved our sales perspective in this year ” said Moody’s Lead Retail Analyst Charlie O’Shea.

The Echo Dot and Fire TV stick with voice remote were the two top-rated things, according to Amazon. And most importantly, it was the surge in primary membership. The company says they gathered more members for the subscription service on July 16, and it has happened any previous day in Amazon’s history. The company gathered now 100 million paid primary members nearly double the number from 2016, and more than 20 million prime members gathered in 2017 estimates.

The amazon prime day’s highlights are:

  • Customers purchased approximately 5 million toys – a 1.5 million increase from 2017 estimates.
  • Prime individuals in 17 nations took part in the bargain hunting.
  • Members purchased in excess of 300,000 Instant Pots, the best offering non-Amazon device in the U.S.

Amazon’s own products are the best-selling items in other major countries on Prime days. The U.K. favored a Bosch Cordless Drill and Philips Hue Personal Wireless Lighting Light strip. While Japan purchased loads of Whey Protein and “Super Nanox Liquid Laundry Detergent”.

Amazon is not the only organization touting Tuesday’s business. Tuesday was “the most single day of traffic and sales of 2018” on its site. The retailer, be that as it may, declined to offer any hard numbers or examine how the sales compared with Black Friday or other retail occasions.

The growth of the Indian e-commerce sector introduces an immense opportunity for commercial achievement yet additionally rests heavily on the progress of different parts of the economy. E-commerce players will receive various channels quickly to give a smooth and consistent customer experience. Omni-channel retailing will offer an exceptionally solid value proposition. The inevitable years will witness more up-to-date advances and will keep on revolutionizing the consumer shopping experience and increasingly cash into online sales fight for the online business future in India is more exceptional than the one currently being pursued in e-commerce. E-commerce in India is a local fight for clients, however, it is also a fight for a future.