What is an eCommerce Platform?
E-Commerce Platform is a software technology providing the solution for business selling products online. There are two types of solutions like providing a complete ecommerce development solution named as fully integrated platforms and those named as pre integrated that are plugged into another and requires a little development. The ecommerce solutions platforms are made of common programming languages like Java (object based), PHP, .Net. The eCommerce platforms can be utilized by the business firms in Product management, Providing the Search Options, Promotions and related activities, Merchandising, Personalization, Product Pricing managements etc. One of the main objectives and challenges of an online store is to manage the products effectively; and so the product management solution provided by implementing these eCommerce development services must be dealt with effective controlling of product information.
Types to Set up an eCommerce platform on the web
After the basic online store building, you can either host it yourself or at the cloud services. The cloud services is a worldwide infrastructure where the hosting and the software associated with it are delivered on demand.
Hosting it Yourself
- Gets more control
- You get to know where your data is
- It is Harder to scale
Hosting at Cloud
- Can set up with low costs
- It is easy to scale
- Potential data and security issue arises
In this blog post we look at the major tools that comes helpful in the eCommerce website development solutions that can help your requirements for the online store. We look an overview of the major tools like Magento, WooCommerce and OpenCart to build an online shopping website. You can go at the eCommerce website design tips at our previous blog post.
ECommerce Development Solutions with Magento
Magento can be said as the most popular eCommerce solutions platform available now; due to its unique features that increased the shopping experience of the website customers. With over 150,000 online retailers that provides many features, this platform is based on Zend framework. Magento offers a complete scalable platform with optimal performance that also helps you in increasing the conversions and driving more revenue. You also get a variety of website design themes to choose one.
Major Features of Magento
- Manage multiple online stores with it from a single administrative panel.
- Software interface that enables you to make connection to other software.
- Marketing opportunities – setting prices, discounts, coupons and setting the sales organization.
- Improve administration options.
- Language and currency detection
- SEO friendly with control over the HTML layout, creating unique description, URLs keywords meta tags.
- Auto creation of Sitemaps
- Product management – set pricing models, seasonal and volume discounts, resize images and watermarks.
- Managing the additional goods or related products for users.
- Advanced Tax rates and currency managements
- Product attributes, reviews, groups managements
- Report Creations of sales, reviews, shopping cart, marked goods, search and tags.
ECommerce Development Solutions with WooCommerce
People prefer to have their website in WordPress due to easy managements of web page posts. Commerce is a WordPress plugin that helps your WordPress website to be an online shopping website. WooCommerce allows you to manage all; from the WordPress dashboard like the general store performance and statistics, sales and reviews, stock levels etc.
Major Features of WooCommerce
- Security support from Sucuri, meeting the highest WordPress security standards.
- Simple and Effective user interface to handle products
- Getting reports on product performance to track the business.
- Supporting help at marketing in building discount options
- Better tax calculation methods
- Shipping classes and rule creation
- Supporting the PayPal Standard Gateway that accepts credit cards.
- Making the powerful tools from the Google Analytics like eCommerce tracking.
ECommerce Development Solutions with OpenCart
Open Cart is an open source PHP based software that allows you to set up an online store cost effectively. You also get to have lifetime free support and free software updates. OpenCart provides easy installation with selecting the template to add products.
It offers multiple payment gateways with secure e-commerce solutions.